Are Mobile Apps a Temporary Fad? Experts Say Andreessen is Wrong


There is a big debate raging right now over the future of native apps. In a recent interview with Wired, investor and web pioneer Marc Andreessen said, “Mobile apps on platforms like iOS and Android are a temporary step along the way toward the full mobile web.” Essentially, he’s calling native mobile apps temporary. I was intrigued by this and decided to ask a few experts for their opinions on the matter.

“I agree with this comment, and predict that it will take 4-5 years until the mobile web will be bigger than the app economy,” said Cyriac Roeding, CEO and Co-Founder of shopkick. Only one other person I asked actually agreed with Andreessen and that person was the VP for Marketing and Product Management for popular travel companion TripIt. Their statement is below.

One person I asked was so adamant that Marc was wrong that he gave us an entire post’s worth of refutation which you can find here: Why Marc Andreessen is Wrong About Mobile Apps Being a Fad. He says, “Regardless of the merits of remote apps as an idea, it’s just not realistic for mobile devices.”

Marc certainly has some clout when it comes to technology. For the uninitiated, he brought us Mosaic, the world’s first widely-used web browser and co-founded Netscape and Ning. He now sits on the ...

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