Via Redefines Public Transit; Take An Escalade Instead Of A Bus For Just $5

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If you live in a city like New York there are a few ways to get around town, but some make more sense than others: hop a subway, take a cab, walk/run, bike it Casey Neistat style, drive your own car (not the best idea) or use a service like Uber. Well there’s a new option in town and it’s pretty freakin awesome. It’s called Via and it’s a ride sharing service that will get you from A to Z in a luxury vehicle (with just a 5 minute average wait time). All this for just $5 a ride.

Here’s some additional background from Via’s co-founder and CEO Daniel Ramot (who previously built supercomputers designed to discover new pharmaceutical drugs and developed avionic systems for F-15s and F-16s for the Israeli Air Force):

Via is re-engineering public transit, from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via’s mobile app connects multiple passengers who are headed the same way, allowing riders to seamlessly share a premium vehicle. First launched in New York City in September 2013, Via currently provides affordable, convenient, and environmentally-friendly shared rides to tens of thousands of New Yorkers.

If you think Via sounds like a bit of a yawn because there are already other ride sharing/hailing apps out there—you’re wrong. Here’s why:

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