When is the Right Time to Join a Hot New (or Crusty Old) Social Network?

Kiev, Ukraine - October 17, 2012 - A logotype collection of well-known social media brand's printed on paper. Include Facebook, YouTube, Twitter, Google Plus, Instagram, Vimeo, Flickr, Myspace, Tumblr, Livejournal, Foursquare and more other logos.

I think that there’s a general consensus among people that after a social network takes off there is a set amount of time where it makes sense to join otherwise you might as well forget it. Does that describe you?

With a few glaring exceptions (MySpace, Bebo, Friendster, etc.), my thought is that it’s never too late to join and benefit from a social network. That goes for businesses and individuals alike. This is an opinion I’ve formed from first-hand experience.

I’ve got several thousand Twitter followers. I didn’t join Twitter on day one. I’ve only started seriously getting into Flipboard (i.e. flipping stories into magazines) just a few months ago and I just passed 1,300 followers (but Flipboard’s been around for years). I’ve even got a “secret” Instagram account I started earlier this year that is about to reach 1,000 followers (it’s not even part of my business and it’s not tied to my person; it’s just a hobby profile for posting cool nature pics). In each of these cases I was super “late” to the game. In the coming years I expect these numbers to grow FAST.

Actually, over the years, I’ve started several different Instagram accounts for DailyTekk. And deleted them. Only to want to fire them up again. The current iteration is at least the 3rd version of an “official” DailyTekk ...

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