Editor’s note: This is a guest post by Nick Rojas.
If you’re an entrepreneur, the right apps can save you time and money, make you more efficient, organize your schedule and unify your employees. There are probably more apps than there are businesses — and many of them are blatant rip-offs of other apps that do the same thing. A few, however, are like children — once you have them, you forget what life was like before you had them. Here are five must-have apps for the new entrepreneur.
The Other Paper Chase: Avoid the Signature Scramble with eSign by Adobe
There was a time in the very recent past when businesses hired couriers to shuttle mountains of documents back and forth between interested parties to sign. Some documents could be handled by bike messengers. Some had to be overnighted via air mail. But either way, human beings had to hustle physical paperwork to different locations, collect signatures and bring them back. Email and the all-in-one printer enabled entrepreneurs to print, sign, scan and email documents from afar. But that is still a paper-and-ink consuming time drain. Adobe, the undisputed king of the PDF universe, solved the signature problem with eSign, which functions on the Adobe Document Cloud. Send, sign and track documents while automatically keeping meticulous records along the way — all without ever printing, scanning or faxing again.
TrackMaven: Your Undercover Corporate Spy
Ancient military strategy extraordinaire Sun Tzu said “know your enemy.” While enemies are hopefully few and far between, most entrepreneurs are never short of competitors. TrackMaven is all about gathering actionable intelligence on those competitors for use in digital marketing. TrackMaven gathers data from all kinds of far-flung sources, from social media to site traffic to text ads to SEO to earned media to display ads. It packages up everything it discovers about your competition and displays it in one universal feed. You just sit down and see what your competitors are doing, when they’re doing it, what they’re doing differently from you and how it’s working out for them. Sun Tzu would be proud — not as proud as he would be if you attacked your rival’s headquarters with a catapult, but proud nonetheless.
CloudMagic: Because You’ve Got Mail — and You’re Never Going to Stop Getting Mail
The day that Blackberry enabled business people to send and receive email from their mobile ...