Product Hunt is awesome.
But what if there was a Product Hunt that was, and always would be, exclusivel
What if you could sort apps by whether they’d be useful in your business or personal life—or narrow things down by platform? What if finding an exciting new app was literally as simple as clicking a link that said Gimme!?
What if there was an easier, more fun way to find apps than firing up an app store? What if you wanted a new app, but didn’t have anything specific in mind? What if there was something better than an “explore” button that merely listed a bunch of apps people in your area had downloaded (most of which turn out to be from local news channels) and a seemingly endless list of categories to sort through?
What if great apps appeared right in front of your face—everyday—without even having to search for them? What if app discovery was laid back and friction-free?
As the founder of DailyTekk, I’ve always loved telling people about my favorite new apps. As an iPhone and Mac owner I crave great new apps myself. I hate looking at the screen and being bored with what is there (ya, I’m probably one of those people that checks their phone 150 times per day). When I open the App Store to find something new, more often than not, I’m bored with what is there too.
Combing through the app store isn’t my favorite way to find new apps. My favorite way to find a new app is through a recommendation from someone I know. I guess I figure if someone is going to recommend an app to me they’ve probably put in some work already—or at least had a good experience. In either case, if a friend or family member tells me to check out X app because I’ll love it, I’m probably going to do just that.
That’s essentially the experience I’m trying to recreate, at least in some capacity, with Apps You’ll Love. Each day on AYL, DailyTekk’s small staff will post 10 new apps that we think people will love. They’re personal recommendations from our network. It’s a curated approach.
If you know anything about DailyTekk, you know I, the founder, love to curate things. I’ve written more than my fair share (whatever that is) of top 100 roundups. Some have been quite popular, like my annual list of the 100 best, most interesting blogs and websites. A top 100 post I wrote for ReadWrite was popular enough to land me a quarterly bonus. So curation is a natural fit for me and this site.
But the curation doesn’t stop there. Like Reddit, people have the power to vote for items they think deserve wider attention—in this case, apps. Unlike Reddit, Apps You’ll Love doesn’t have AN upvote button: it has 3! That’s because AYL counts the following social actions as votes: Facebook shares, tweets and pins.
Why? Because social actions ARE votes. They always have been. When you share an article you found interested on Facebook, tweet about a great restuarant you ate at or pin a photo of an awesome Bluetooth speaker you want to buy: you’re voting. When you recommend something to your social circle, you’re endorsing it. If you’re going to tell other people you like something, you want to make sure it’s something good. You have a reputation to keep up, after all.
So shares, tweets and pins count as votes for apps on AYL. Consequently, each vote is more than a vote that simply gives more visibility to an app. Each vote shares that app’s profile across the social web. And just like that, news about great apps can spread and the AYL community can grow, which in turn will help even more people discover apps they’ll love and so on.
So there you have it: two levels of curation. If we feature an app that’s truly great, the community will validate that fact. If we feature an app that’s only so so, the community will curate our curation appropriately.
But… there’s a third level of curation built-in. AYL was absolutely designed to give the crowd a voice. If you have a Facebook, Twitter or Pinterest account, you can vote for your favorite apps. But AYL was also designed to let influencers influence. If Ashton Kutcher votes for an app via a tweet to his 16+ million followers, it’s going to receive many additional votes in kind. Some people might not think this is fair; some people might want everyone to have 1 equal vote. But I’m OK with this. In fact, I think it’s a good thing.
Influencers tend to be influential for a reason. Ashton, for instance, invests in technology companies regularly. I trust that he knows a thing or two about what makes for a great app. Will influencers like this at times have business interests at work behin their votes? Sure. But influencers have absolutely no control over the apps I decide to feature on the site in the first place.
Like many entrepreneurial minded people, I built Apps You’ll Love because it’s a service I wanted to exist. There were other ways to discover apps, but none of the worked exactly like I wanted. They’re either too complicated, too developer-focused, not app-exclusive, full of apps I could care less about… you know what I mean.
But I also built AYL because it made sense for DailyTekk. I write about apps anyways—now I’ll have a never-ending flow of great apps to write about and know before-hand what resonates with my audience.
Apps You’ll Love is going to be a work in progress. We’ve already got some cool new features planned and coming soon. But we’ve got to start somewhere and sometime and that means pulling the trigger today.
I can’t wait to hear what you think about Apps You’ll Love.