Innovators: Co-Founder of Clothes Horse, Vik Venkatraman

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Vik VenkatramanInnovators. They come in many forms. They dream big but they aren’t just dreamers. They form raw ideas into cool products with disruptive business models. They shatter entire industries and leave established leviathans running scared with their tails between their legs. The Innovators interview series connects you with the most driven people on the planet. What makes them tick? What advice do they have for tech founders? What tools do they use to get the job done? Read on to find out.

Vik Venkatraman is an entrepreneur, author, and free thinker. As the Co-founder of Clothes Horse, he’s playing his role in solving the problem of buying clothes that fit. Retailers who work with Clothes Horse are able to use a ton of data and cutting-edge technology to put the right fit in front of their shoppers, and experience material business benefits. Prior to Clothes Horse, Vik helped build an analytics and data products business at American Express, traveled the world as a management consultant with Deloitte Consulting, and was a brand manager at Red Bull. After starting V Bespoke, a tailored menswear company, he saw that there was a great need to make the lives of normal people much better simply by getting them clothes that fit — a gift that then needed to be shared with the world. He even published a book, Inspired. Vik graduated with honors from Columbia University with a degree in Biomedical Engineering.

What do you enjoy most about your work and why?

I love the conversations I have with new people – whether they are entrepreneurs in the early days of their apparel company or salty executives at my favorite brands. These guys are as vested in solving the problem as we are, and the things I learn about our business and where it should go from the eyes and ears of our customer is both invaluable and tickles my inner inventor. There’s nothing more fun than seeing an opportunity to do something better for our product and our customers, knowing that we and they will run stronger businesses and that the shopper will get a better experience as a result.

Where does your passion come from? What drives you, inspires you, excites you?

I love seeing things come to life off of a page in the notebook or the whiteboard. I love figuring out a solution to a problem that ...

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