Innovators: David Marks, Founder and CEO of StatMilk

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Innovators. They come in many forms. They dream big but they aren’t just dreamers. They form raw ideas into cool products with disruptive business models. They shatter entire industries and leave established leviathans running scared with their tails between their legs. The Innovators interview series connects you with the most driven people on the planet. What makes them tick? What advice do they have for tech founders? What tools do they use to get the job done? Read on to find out.

David Marks is the CEO and Founder of StatMilk, a sports analytics platform that delivers a visually compelling way for fans, publishers and sports organizations to consume and interact with sports statistics.

David has over 15 years of experience in software development, information architecture, and user experience design. Most recently in the role of Senior Architect at LexisNexis Risk Solutions, Marks served as a key architect in the re-platforming, consolidation, and modernization of systems and software in support of the $4 billion acquisition of ChoicePoint, Inc. by Reed Elsevier (parent company of LexisNexis). Earlier in his career at LexisNexis (formerly Seisint Inc.) Marks was responsible for design, development and support of a billing platform that handles in excess of $1 billion per year in revenue. While at Seisint he also developed a proprietary web spider framework used in the identification and acquisition of public records data for inclusion in industry-leading product offerings.

David has held a variety of consulting positions in both startups and large corporations, and began his career at Digitas LLC where he delivered web-based solutions for industry-leading firms and Fortune 500 clients.

What do you enjoy most about your work and why?

The opportunity to innovate – without a doubt. Developing creative solutions to challenging problems is an aspect of work I have always enjoyed and StatMilk has no shortage of opportunities. From the beginning, the goal was to deliver a platform that would give fans the capability to slice and dice sports data in real-time, presenting statistics and visualizations in a fun and engaging way, all the time remaining friendly enough for users all of skill levels to use. The challenges ranged from data asset management and performance all the way through to user-experience design. While frustrating at times, every problem has a solution and the process of discovering it can be a lot of fun.

Where does your passion come from? ...

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