I once got in a small car accident where someone darted out RIGHT in front of me on a very busy road. It was one of those situations where there wasn’t much time to react. It was one of those situations that left me thinking, “I wish I had that on video.” Chances are you might have found yourself thinking something similar in a near identical situation.
That’s why I was excited to hear about a new company called LyfeLens which makes a dash-mounted camera capable of capturing cold, hard evidence in just these types of circumstances. LyfeLens uses dual-facing, wide-angle cameras to capture crisp 1080p resolution footage that allows for maximum visibility inside and outside a user’s vehicle to easily track and monitor a number of incidents.
Of course there are logistical hurdles to overcome when it comes to recording your drive. If you let the camera run continuously, you’d end up with a bunch of boring (and useless) footage just taking up space. That’s one reason why you can’t just strap your phone to your window and hit record.
LyfeLens solves this issue by storing short, flagged segments of footage. Trigger events tell the camera when to record—or—a user can start recording manually. There’s also plenty of storage: the device ships with 8GB of storage and can be expanded to 128GB. Without upgrading you’re looking at recording about an hour of footage.
Like many tech companies these days, LyfeLens takes the razor and razorblades approach to making money off of users over the long term: a cloud storage subscription option will ease storage worries for power users.
But LyfeLens isn’t just a camera. It also makes use of motion and sound-detection sensors (which can automatically capture video and alert users), in combination with a GPS, to try to give you as full a range of protection as possible. I asked co-founder and CEO Allen Stone what helps LyfeLens differentiate itself from other car monitoring devices and services like Automatic, for instance. Here’s what he had to say:
LyfeLens not only gives access to historical data such as speed, location, and route information, but also real-time insight into these pieces of information through the LyfeLens app. On top of empowering users with actionable data, LyfeLens provides them with a number of added benefits unlike other products currently on the market. LyfeLens monitors for excessive speed, abrupt movements such as hard braking or collisions, location, movement and vandalism, and alerts users via push notifications, live video feed and image playback that can be viewed via the LyfeLens app on a user’s smartphone.
Of course privacy—or the possibility that LyfeLens information could be used against a user rather than a car thief or bad driver—could be an issue. In response, Allen says that all video and trip data is encrypted and stored on secure servers. Additionally, users’ LyfeLens accounts are secured with a password of their own choosing, and the LyfeLens app can be secured with a PIN to prevent unauthorized access. In the end, all video footage is the property of the user, and they are free to add, move, edit, and delete video as they see fit.
If you’d like to be provided with instant push notifications for trigger events, live and recorded video feeds and the ability to track and catalogue your driving trends and mileage expenses, LyfeLens is definitely worth a look.
Personally, I love the idea of LyfeLens. It’s something I’ve been dreaming about for years and I couldn’t be happier it has finally arrived.